About Us
About O&J Toronto
At Olivia & James Toronto, fashion is not about trends chasing you.
It is about choosing pieces that feel right, last longer, and quietly say something about who you are.
Our story began more than a decade ago, when Olivia and James met while studying fashion and textiles in Toronto. What started as a shared passion for design slowly became a shared life, and eventually, a brand built on experience, care, and intention.
After years of working within the fashion industry, they noticed something missing. Too much clothing was made fast, loud, and forgettable. There was very little made for women who know who they are, who value comfort just as much as style, and who want clothing that fits into real life.
That is why Olivia & James Toronto was created.
Designed With Real Life in Mind
Every piece in our collection is selected with one question in mind:
Would we feel good wearing this ourselves, year after year?
We believe clothing should move with you, not against you. It should feel comfortable without feeling careless, elegant without trying too hard. Whether you are starting your day, meeting friends, or simply enjoying a quiet moment for yourself, your clothes should support you, not distract you.
Our designs focus on clean lines, soft fabrics, and thoughtful details. Pieces that feel familiar the first time you wear them, and even better the second, third, and tenth time.
A Personal Approach
What sets Olivia & James Toronto apart is our personal involvement. We do not follow fashion seasons blindly, and we do not add pieces just to fill space. Each item is chosen deliberately, with attention to quality, fit, and comfort.
We listen closely to our customers. Their feedback shapes our collections, helps us improve, and keeps us grounded in what truly matters. This ongoing dialogue is what allows us to grow without losing our identity.
When you shop with us, you are not just placing an order. You are joining a brand that values connection, honesty, and long-term trust.
More Than a Brand
Olivia & James Toronto is not built to be loud or exclusive. It is built to feel familiar. Like opening your wardrobe and knowing exactly what to reach for. Like returning to a place where you feel understood.
Many of our customers have been with us for years. Some found us recently and felt at home immediately. That sense of belonging is not accidental. It is the heart of everything we do.
We believe fashion should feel personal, calm, and confident.
And we are proud to create pieces for women who carry those same qualities with them.
Thank you for being here.
Welcome to Olivia & James Toronto.